Website Design

Pappas Development Group, Inc offers web solutions whether your just starting, enhancing your current website, or ready to launch a search engine marketing campaign. Furthermore our company will offer a personalized package that will keep you competitive in the latest trends, increase your website traffic, and increase your sales. Furthermore our company is a White Hat SEO company as explained on our Search Engine Optimization page.

Search Engine Optimized Website Design is no longer optional. It’s a necessity!

Why your here

Did you happen to find us via search engines?

Let us guess

Have you fallen into the trap of the every day website design for a “few hundred bucks”? Do you have a fashionable website that delivers very little organic traffic? Is your website great but are users having trouble finding it? Are you lacking a search engine friendly design?

If we haven’t already caught your attention let us show you…

The Difference

Simply having a website is not enough any more. A majority of websites are not search engine friendly causing your company to loose thousands of  organic sessions. You must have a Search Engine Optimized site that produces results no matter the industry. Without a search engine optimized website your site is missing the foundation needed to enable search engines to find you and find the potential clients for you. To do this your website must be prominent on search engines such as Google, Yahoo, Bing, MSN, etc… To be successful online you must be highly ranked in search engines and to be highly ranked in search engines requires that you practice SEO techniques as well as have a search engine friendly website.

What is a search engine friendly website?

A search engine friendly website revolves around site structure,graphics, layout, coding, linking , and content.  You must deliver your website in ways that a search engine can read effortlessly. This combination, along with unique content delivers the types of page content both site users and search engines desire. Proper designed websites will typically deliver increased rankings for targeted keywords (search terms) and deliver increased results.

Studies show that websites in the top 10 rankings of search engines is where over 50% of visitors decide to purchase

The success of Pappas Development Group, Inc depends solely on your success.

Don’t get fooled by other providers!

Most importantly there is no company that can guarantee first position results in search engines. There is also the theory that the more you pay the higher you rank. This is false! Proper SEO requires time to study site analytics, target your results, and become ranked under competitive search terms. An important thing to remember is search engines are always changing their algorithms. A site that ranks high today might not tomorrow. True SEO is following the trends and studying how the search engine is reading your site and how you can optimize to conform to the unknown algorithms.

Our Design Process

Many businesses think that just having a regular web site alone will increase sales and traffic. Many designers lead you to believe that they can build you an attractive website that will obtain just that. In your decision making process you must realize that there are many elements that they are missing. Listed below are some determining factors that you should be considering and understand:

  • Website Speed – Does your site load in under a few seconds without forcing complete page reload.
  • Unique Content – Does your website provide unique content per search string?
  • Picture Content and Overload – Is your website made up primarily of graphics? Amateur designers often create web site with full graphic page load content. Search engines can’t read graphics.
  • Search Engine Presence (Current & Future) – How does your site currently rank?
  • Web Strategy – Do you have a strategy to your online marketing?
  • Social Networking – Does your site utilize free marketing tools such as (Facebook, Myspace, LinkedIN, Twitter etc…)
  • Newsletters – Do you have a database of your visitors that you can directly mail?
  • Content Frequency – Does your content change frequently? Is this content easily edited or must you call your web designer?
  • Campaigns – Do you offer and track campaigns that attract new visitors?

Remember: We can conform to any situation. If you currently have a website and are happy with your design we can modify you site to meet the current standards of optimization. If your looking for a fresh design on one of todays leading content managment platforms we can develop a new design to meet those needs.

Self-Maintenance

The major benefits with our site designs include:

The ability to easily create and publish web content with no programming language knowledge required.
The ability to connect multiple websites and multiple users.
The ability to change content frequently without that irritating call to your current designer and the time it takes to make changes. Today’s way is NOW how fast can you make your change or get your product, service, or special published.

Analysis & Reporting